About Me

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Experience

Director of Marketing

Window Well ExpertsMar 2015 - Feb 2018
  • Increased revenue from $750k in 2014 to $2.5 million in 2017.
  • Designed, developed, and managed 5 company websites generating a total of $700k additional revenue in 2017.
  • Grew organic traffic 227% from 33,000 sessions in 2015, to 108,000 sessions in 2017.
  • Managed $250k+/year in PPC advertising across Google, Yahoo, Bing, and Facebook.
  • Developed a cloud-based CRM and Marketing Automation system using ActiveCampaign and Zapier, to streamline the quoting process, assist the production expeditors, and create automated follow-up campaigns to over 22,000 leads using 36 automation funnels.
  • Increased revenue from $750k in 2014 to $2.5 million in 2017.
  • Designed, developed, and managed 5 company websites generating a total of $700k additional revenue in 2017.
  • Grew organic traffic 227% from 33,000 sessions in 2015, to 108,000 sessions in 2017.
  • Managed $250k+/year in PPC advertising across Google, Yahoo, Bing, and Facebook.
  • Developed a cloud-based CRM and Marketing Automation system using ActiveCampaign and Zapier, to streamline the quoting process, assist the production expeditors, and create automated follow-up campaigns to over 22,000 leads using 36 automation funnels.

Director of Marketing

Window Well ExpertsMar 2015 - Feb 2018
  • Increased revenue from $750k in 2014 to $2.5 million in 2017.
  • Designed, developed, and managed 5 company websites generating a total of $700k additional revenue in 2017.
  • Grew organic traffic 227% from 33,000 sessions in 2015, to 108,000 sessions in 2017.
  • Managed $250k+/year in PPC advertising across Google, Yahoo, Bing, and Facebook.
  • Developed a cloud-based CRM and Marketing Automation system using ActiveCampaign and Zapier, to streamline the quoting process, assist the production expeditors, and create automated follow-up campaigns to over 22,000 leads using 36 automation funnels.
  • Increased revenue from $750k in 2014 to $2.5 million in 2017.
  • Designed, developed, and managed 5 company websites generating a total of $700k additional revenue in 2017.
  • Grew organic traffic 227% from 33,000 sessions in 2015, to 108,000 sessions in 2017.
  • Managed $250k+/year in PPC advertising across Google, Yahoo, Bing, and Facebook.
  • Developed a cloud-based CRM and Marketing Automation system using ActiveCampaign and Zapier, to streamline the quoting process, assist the production expeditors, and create automated follow-up campaigns to over 22,000 leads using 36 automation funnels.

Director of Marketing

Window Well ExpertsMar 2015 - Feb 2018
  • Increased revenue from $750k in 2014 to $2.5 million in 2017.
  • Designed, developed, and managed 5 company websites generating a total of $700k additional revenue in 2017.
  • Grew organic traffic 227% from 33,000 sessions in 2015, to 108,000 sessions in 2017.
  • Managed $250k+/year in PPC advertising across Google, Yahoo, Bing, and Facebook.
  • Developed a cloud-based CRM and Marketing Automation system using ActiveCampaign and Zapier, to streamline the quoting process, assist the production expeditors, and create automated follow-up campaigns to over 22,000 leads using 36 automation funnels.
  • Increased revenue from $750k in 2014 to $2.5 million in 2017.
  • Designed, developed, and managed 5 company websites generating a total of $700k additional revenue in 2017.
  • Grew organic traffic 227% from 33,000 sessions in 2015, to 108,000 sessions in 2017.
  • Managed $250k+/year in PPC advertising across Google, Yahoo, Bing, and Facebook.
  • Developed a cloud-based CRM and Marketing Automation system using ActiveCampaign and Zapier, to streamline the quoting process, assist the production expeditors, and create automated follow-up campaigns to over 22,000 leads using 36 automation funnels.

Director of Marketing

Window Well ExpertsMar 2015 - Feb 2018
  • Increased revenue from $750k in 2014 to $2.5 million in 2017.
  • Designed, developed, and managed 5 company websites generating a total of $700k additional revenue in 2017.
  • Grew organic traffic 227% from 33,000 sessions in 2015, to 108,000 sessions in 2017.
  • Managed $250k+/year in PPC advertising across Google, Yahoo, Bing, and Facebook.
  • Developed a cloud-based CRM and Marketing Automation system using ActiveCampaign and Zapier, to streamline the quoting process, assist the production expeditors, and create automated follow-up campaigns to over 22,000 leads using 36 automation funnels.
  • Increased revenue from $750k in 2014 to $2.5 million in 2017.
  • Designed, developed, and managed 5 company websites generating a total of $700k additional revenue in 2017.
  • Grew organic traffic 227% from 33,000 sessions in 2015, to 108,000 sessions in 2017.
  • Managed $250k+/year in PPC advertising across Google, Yahoo, Bing, and Facebook.
  • Developed a cloud-based CRM and Marketing Automation system using ActiveCampaign and Zapier, to streamline the quoting process, assist the production expeditors, and create automated follow-up campaigns to over 22,000 leads using 36 automation funnels.

Skills

  • Marketing
  • Product
  • Technology
  • Marketing Technology & Automation
  • Performance & Growth Marketing
  • 1:1 Hyper-personalization
  • Data, Analytics & Attribution
  • CRM Lifecycle & Retention Marketing
  • A/B Testing & Experimentation
  • Organic & Paid Acquisition
  • Conversion Rate Optimization

Clifton Strengths

Strategic

Individualization

Futuristic

Activator

Significance

Ideator

Recommendations